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How to avoid bounces.

Implement Double Opt-In:

  • Require users to confirm their subscription via a double opt-in process.
  • Require users to confirm their subscription via a double opt-in process.

Regularly Clean Email Lists:

  • Monitor bounce rates and promptly remove consistently bouncing email addresses.
  • Conduct routine email list maintenance to remove invalid or inactive addresses.

Verify Email Addresses:

  • Use email verification tools to validate addresses before adding them to your list.
  • Helps filter out potential typos or invalid addresses.

Maintain Consistent Engagement:

  • Send regular, valuable content to keep subscribers engaged.
  • Implement re-engagement campaigns for inactive subscribers.

Monitor Bounce Rates:

  • Keep a close eye on bounce rates to detect trends or sudden increases.
  • Investigate and address the causes of elevated bounce rates promptly.

Use Reputable Email Service Providers (ESPs):

  • Choose ESPs with strong deliverability practices.
  • Reputable ESPs actively manage and address bounce-related issues.
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