How feedback loop works?
A feedback loop in email marketing is a mechanism that allows email senders to receive notifications or feedback from email service providers (ESPs) or internet service providers (ISPs) about how recipients interact with their emails. When a recipient interacts with an email (e.g., opens the email, clicks on a link, marks it as spam, or […]
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How many senders domains should email marketers have for the marketing purpose?
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How can we re-engage less active contacts ?
Re-engaging less active contacts is a crucial aspect of maintaining a healthy email list and maximizing the effectiveness of your email marketing efforts.
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How effective role antispam service plays in email marketing ?
Antispam services play a crucial role in email marketing by helping ensure that marketing emails reach recipients’ inboxes rather than being filtered out as spam. Here’s how they contribute to the effectiveness of email marketing:
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Tips to target B2B customer email
Email marketing isn’t a one-size-fits-all solution. It requires a tailored approach to resonate with your audience.
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How consistent of email campaigning plays a vital role in email deliverability?
Consistently sending emails at regular intervals helps establish a positive sender reputation with email service providers (ESPs) and internet service providers (ISPs). A consistent sending pattern indicates to ISPs that you are a legitimate sender who provides valuable content to subscribers. Regularly sending emails keeps your brand top-of-mind with subscribers and encourages ongoing engagement. When […]
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How contents affects Email Deliverability?
The content of your emails plays a crucial role in determining their deliverability. Email service providers (ESPs) and internet service providers (ISPs) use sophisticated algorithms to assess the quality and relevance of email content when deciding whether to deliver emails to recipients’ inboxes or mark them as spam.
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Why warm up is important when sending email from new domain/IP address?
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